Client

This Agency

Services

Year

2024
PR/Activation

This Beer

The Dutch are notorious coffee lovers. "Coffee catch-up?" is our daily mantra. At This Agency, we're trading coffee for beer. That's right, we've brewed our own This Beer and made a film about it. Get ready to raise a glass!

Concept:

We all know the statistics that the Dutch are some of the biggest coffee drinks in the world.. "Shall we grab a coffee to catch up…?" is a phrase we all utter many times a day. At This Agency, we like to switch things up a bit. So, instead of coming by for a coffee, let’s crack open a beer! And not just any beer, This Beer. You heard it here first; This Agency is launching its very own beer, and to top it off, we made our own film about it.


To brew This Beer (a top quality hoppy weizen beer) we partnered with our good friends at Poesiat & Kater. We designed our own labels and worked with the talented team at Drop of Lemon studio to shoot the film. Our long time friends Soundsright helped with the sound.


If you are feeling thirsty with the sudden appearance of the sun this week, drop by for a beer and we can chat all things brand.


Credits:


This Agency
Creative Director: Ingmar Larsen
Copy&Art: Jan-Willem de Man
Drop of Lemon Studio
Director & Editor: Alex Jurtan
Soundsright
Sound Design: Ferdinand Boltersdorf
Voiceover: Ryan Delehanty

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