Bluemovement
Brandcampaign
Bluemovement
Bluemovement
Bluemovement
Bluemovement
BlueMovement - a Bosch start-up that offers subscriptions for the use of household appliances - goes live in Germany.
We chose to place the devices out of the domestic context, in line with the core benefits of the BlueMovement subscriptions: Carefree & Flexible. The models communicate with brightly colored and miniaturized signs to position BlueMovement as a change maker: the new sustainable household, a break-away from buying and owning to simply using.
Assets: Brand Book, Brand Film, Photography & Socials.
BlueMovement - a Bosch start-up that offers subscriptions for the use of household appliances - goes live in Germany.
We chose to place the devices out of the domestic context, in line with the core benefits of the BlueMovement subscriptions: Carefree & Flexible. The models communicate with brightly colored and miniaturized signs to position BlueMovement as a change maker: the new sustainable household, a break-away from buying and owning to simply using.
Assets: Brand Book, Brand Film, Photography & Socials.
BlueMovement - a Bosch start-up that offers subscriptions for the use of household appliances - goes live in Germany.
We chose to place the devices out of the domestic context, in line with the core benefits of the BlueMovement subscriptions: Carefree & Flexible. The models communicate with brightly colored and miniaturized signs to position BlueMovement as a change maker: the new sustainable household, a break-away from buying and owning to simply using.
Assets: Brand Book, Brand Film, Photography & Socials.
BlueMovement - a Bosch start-up that offers subscriptions for the use of household appliances - goes live in Germany.
We chose to place the devices out of the domestic context, in line with the core benefits of the BlueMovement subscriptions: Carefree & Flexible. The models communicate with brightly colored and miniaturized signs to position BlueMovement as a change maker: the new sustainable household, a break-away from buying and owning to simply using.
Assets: Brand Book, Brand Film, Photography & Socials.
BlueMovement - a Bosch start-up that offers subscriptions for the use of household appliances - goes live in Germany.
We chose to place the devices out of the domestic context, in line with the core benefits of the BlueMovement subscriptions: Carefree & Flexible. The models communicate with brightly colored and miniaturized signs to position BlueMovement as a change maker: the new sustainable household, a break-away from buying and owning to simply using.
Assets: Brand Book, Brand Film, Photography & Socials.
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